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Zillow’s New AI Virtual Staging: What It Means for Real Estate—and Why Human-Crafted Digital Staging Still Wins
The real estate industry just got another dose of AI. Zillow recently announced an AI-powered Virtual Staging feature for its premium Showcase listings. With one click, home shoppers can swap styles—modern, coastal, Scandinavian—and watch a room transform before their eyes. It’s sleek, it’s interactive, and it signals something important: digital staging is no longer the future—it’s the now. Why Digital Staging Matters For years, traditional staging has been the gold standard in helping buyers imagine themselves in a space. But it’s costly, logistically complex, and often impractical. Digital staging, on the... Read more...